IndiPR – The New One Stop Content Marketing Platform

I started my blog, as a hobby, nearly a decade ago. As a personal blog I write on any topic which intrigues me. From travel to technology, food to films, a lot of subject interests me and so my blog covers pretty diverse fields. Few years back I registered myself in IndiBlogger and that started a new phase of this site. From them I came to know how I can write for products or services that I have interests in. Initially I used to hate the idea of blogging for any commercial entity. This was because I saw a lot of blogs shamelessly promoting products with no content value. Some of them I used to like a lot, but stopped reading when these types of posts went on increasing.

The Right Way To Write

I read a blog because of the content. Content matters the most. So, whenever you are writing a promotional post, you must give something to your readers. Remember the difference between a good TV commercial and a bad one? The later irritates us in between shows and the former we love even if it is shown in the middle of a tense cricket match. Try to imitate that. There must be something for the readers. A story, some ideas, anything which interests your readers.

Problem For The Businesses

It is easy for a seasoned blogger to know what his readers want. He can easily research that from his site analytics. But how will a business know, which blogger can put their press releases in front of their readers in the most effective manner? That process is lengthy, complicated and most of the times inaccurate. First you need to choose the best bloggers in your field. Then you need to contact them and discuss with them to see if everything is working mutually. And after everything else there might be another blogger who can be more effective just for your business.

IndiPR Can Be Your Solution, from IndiBlogger, bridges the gap between the business and the bloggers. It has a good database of bloggers, tracks their works, internally rates and ranks them and with the help of the ‘Automated Influencer Targeting Engine’, or ‘AITE’ selects the best options for the business automatically, in a much shorter time. The businesses avoid a lot of hassle and still gets the best bloggers. It is also good for bloggers, because as IndiPR handles all the business, they can concentrate on just the content and stop worrying about payments etc.

Is It Affordable?

Businesses have to spend a lot on researching which blogger is the best for them. With IndiPR that cost will be reduced much. According to Anoop Johnson, Co-founder & Director of Marketing at IndiBlogger, “With a starting budget of just USD 150, a business of any size will be able to get their press releases published by influential bloggers with a few clicks.”.

So is? is here to assist digital marketers with a variety of tasks including, but not limited to, SEO, content marketing, generating awareness and gaining much needed conversations around the product, driven by internet users on influencer platforms like blogs. Businesses can just enjoy the fruits without going into all the troubles, which will be managed by the AITE.

For bloggers, or influencers, as they like to address the writers, promises a lot more than just Press Releases in the future. There would be creative assignments, invitations to attend the trendiest launch events and be privy to the latest news on the planet before the world wakes up to it.

Renie Ravin, the Founder and CEO of IndiBlogger, says, “We believe that this system will help Influencers with fresh and new content on their site every day. In a way, you could be writing about the next Google without even realising its immense potential.”

So, what are you waiting for? Check out the all new today!

One Comment

Anirban Halder

I deliberately didn’t register with Blogmint as it wanted too much of control of my Twitter handle and Blogger account. Another new kid on the block, Bloggerati, seems fine. It is backed by one of India’s best-known social media agencies- Windchimes Communication. Do register with it. I shall check out IndiPR.


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